Price comparison websites may seem like a threat to your business. A well thought out strategy, however, turns that threat into a great opportunity.
Price comparison websites are vertical search engines that people use to filter and compare products based on price, features, reviews and other criteria. These website hold a large potential for you as a retailer/ services provider. However, deciding what products to push to every different comparison website has to be backed by a well-thought-out strategy.
We help you develop a comparison shopping strategy that keeps your margins, price point compared to competitors, stock levels, delivery times, product/ service information etc. in mind before a product is pushed to a comparison website.
To do this, we use a wide variety of technologies to make sure we can scale to as many as possible comparison websites with the least manual labour.
People compare your products or services based on price, features and other things. With the right strategy to back up your actions, this fact becomes an opportunity for your business.
Every organisation that operates within a high volume, high competition market where pricing is crucial for campaign success.
Comparison shopping campaigns that are backed up with a well-thought-out strategy, as we consider margins, stock levels, delivery times, etc. to promote your products or services.
The proof of the pudding is in the eating. Don’t take our word for it, but have a taste of our work instead.
Not really what you were looking for? We impact your business on other fronts as well.