Customers are online before, during, and after they make a purchase with you. Omnichannel marketing is therefore no longer about online versus offline, but about how the customer can easily maneuver back and forth in order to make a purchase.
Retailers operate in an omnichannel world where products are sold on multiple platforms, marketing touchpoints are planted on every (street)corner and consumers’ attention is being caught whenever they’re entering the online or offline world. As a retailer with an on- and offline network, you have an unfair advantage that we help you leverage.
Our Omnichannel Toolset
Online marketing is our toolbox. We won’t use a hammer if you want us to paint your walls. We search for the ultimate set of tools, and how we can use them to your benefit and impact your bottom line results.
Search Advertising
Get in front of new customers when they’re searching for businesses like yours on search engines from Google & Bing. Only pay for results, like clicks to your website or calls to your business.
Advanced Reporting
We set up measurement & reporting in Google Analytics and a custom report in Google Data Studio to make sure we are tracking the evolution of all KPIs correctly.
Social Advertising
The strength of social media is in segmentation, scaling, diversification, and testing options that are huge. The larger the audience, the greater the ability to target at a micro-level.
ROPO Analysis
The customer journey doesn’t always start and finish online. RoPo helps to close the gap by providing an answer to the following questions: ‘How many website visitors end up in your store? ‘.
Gross Margin Analysis
We help you analyze your profitability across products, campaigns, brands, product groups, and digital channels in real-time. While managing campaigns on profit instead of revenue.
Trade Marketing
The majority of trade marketing budgets is still spent in traditional ways, through offline paid media. We help retailers like you help brands digitalize their trade marketing efforts. Win-win.
Companies like Yours
we’ve Helped.
The proof of the pudding is in the eating. Don’t take our word for it, but have a taste of our work instead.
Up and Running in 4 to 6 Weeks
We start by assessing current efforts which we then try to scale & diversify. In the end, we want to make ourselves redundant as quickly as possible.
*No strings attached.
It is a way for us to highlight the added value we bring to the table. What are you waiting for.. You’ve got nothing to lose right?
Get in Touch 👋
Contact information
Address: Broederminstraat 9, B-2018 Antwerp
Email: hello@bossdata.be
Phone: +32 472 66 70 47
Other Tailor-Made
Growth Plans
E-Commerce Retailers
Fierce competition, high volumes & a sharp focus on margins. The e-commerce landscape is a jungle out there. We’ll help you navigate it.
B2B Service Providers
Long sales cycles, large deal sizes & a focus on customer success. We’ve been there. Discover how our services can lift yours.