Tag: automation

RFM Segmentation

In this previous article on customer centricity, we explained how important it is that you understand that your customer base is not ‘one monolithic entity’. That all customers are different and that they need to be grouped into different segments…

Channable Use Case of the Year WINNER

Channable Use case of the Year Award 2019   Hurray! 🥳 When Channable approached us with the request to enter, we had several unique cases in mind as we rely heavily on their platform in many collaborations. We ended up…

Webinar – Loyalty & RFM Marketing

  A brand new webinar on loyalty & retention marketing. Why should you watch it? 👉 You want to expand your current loyalty marketing tactics; 👉 You want to increase sales from your existing customer base; 👉 You are looking for a balance…