Clients & References

The proof of the pudding is in the eating. Don’t take our word for it, but have a taste of our work instead.

A few references

Keeping our knowledge up to date is our full time job. Therefore, we are always learning and growing. We’d like to share our most inspiring insights, mind bending results and best work.

“With BossData you know that results, transparency and communication will always prevail. Translating CM’s vision into an ongoing strategy and operation is not something they sell, it’s something they actually do.”

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Steven Hermans

Directeur Marketing & Communicatie at LCM (Christelijke Mutualiteit)

Why did we choose BossData?

  • Branding & performance marketing
  • Display advertising
  • Strategic reporting
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“The first meeting with Bossdata was enlightening. It was like a police-like interrogation : who are you, what do you want, how are you going to get it. Then it struck me: their goal is to grasp the bottomline of my business.”

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Louis Ballegeer

CEO & owner at EasyLife

Why did we choose BossData?

  • Business strategy
  • Salesforce & Google Analytics
  • Performance marketing
  • Training
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“I would definitely recommend BossData. They have more than enough knowledge of online, specifically in analyzing data. They also keep a close eye on new developments within our market. Passion, power, a deal is a deal, nice to work with.”

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Veronique Albers

Cross Channel Manager Kwantum

Why did we choose BossData?

  • Research Online & Purchase offline
  • Digital Strategy
  • Performance Marketing
  • Strategic Reporting
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“BossData is a very nice company to work with. Very accessible, friendly and intelligent. And yet open to discussion. Warmly recommended for optimizing your digital presence on the web!”

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Layla Cuypers

Brand Manager Thomas More

Why did we choose BossData?

  • Digital Marketing
  • Advanced Remarketing
  • Strategic reporting
  • RoPo effect
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“Bossdata has thorough knowledge of strategy & technical aspects within digital marketing. Great team, highly committed. I would definitely recommend them to anyone that wants to take their business to the next level. “

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Martijn Bovée

Marketing Manager Autotrack - Member of De Persgroep

Why did we choose BossData?

  • Digital strategy
  • Performance marketing
  • Ad technology
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“Always there. Thinking along in terms of goals, logic, motivations, and budget. Nice team to work with, who keep the intended result in mind. There is always room for improvement, but we’ll get there together. “

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Jorn Vanysacker

CMO at INTUO

Why did we choose BossData?

  • Social advertising
  • Account based marketing
  • Digital strategy
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CM.be case: Data Driven Online Branding

About CM With its 4,5 million members, CM (Christelijke Mutualiteit) is the largest health insurer in Belgium. Core values are solidarity, respect for each person and care for those most vulnerable. The Goal We were brought in to manage the digital part of CM’s omni-channel brand image campaign of 2015. Besides managing the entire operation, the challenge would be to provide them strong insights, such as the campaign’s impact on CM’s brand image. CM.be Skoebidoe campaign banners   Our Translation of The Goal Going by its definition, brand image is a qualitative metric, which is generally measured by (often expensive) market research. Defining an accurate set of KPI’s to measure brand image is therefore truly challenging. CM actually has a third party to do research on its brand image every other year. Nonetheless, we wanted to come up with a…

8 min read

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  • Google ads
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EasyLife case: How effective is direct mail

About EasyLife Serving 5000+ customers, this professional housekeeping company has 12 offices in Belgium and employs 700+ staff members. Besides offering domestic cleaning, they also provide services such as ironing and grocery shopping. Their system is efficient and user friendly…

16 min read

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  • Flyer
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  • Online vs offline
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  • Ropo
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  • testing

Thomas More case: How to attract new students on a fixed budget

About Thomas More Thomas More is the largest university college in Flanders, offering a wide variety of Dutch-language bachelor degree programmes, with 13,300 students and 1,400 employees. The college follows the philosophy of the English humanist Thomas More. The word…

16 min read

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  • SEA
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  • Thomas More

Direct Repair case: Growth while maintaining your ROI

About Direct Repair Direct Repair is an online-only business selling parts for domestic appliances used in home and garden. They operate in France and in Belgium, where they’re the leading player in this market. Direct Repair has some 14,000 items…

18 min read

  • Google
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  • Google ads
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  • Google shopping
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  • SEA

EasyLife case: How To Generate Cheaper Online Leads

About EasyLife EasyLife is a professional house cleaning company which now serves more than 5,000 families throughout Belgium. Starting with one small office in the city of Antwerp, EasyLife has rapidly expanded from its beginnings in 2009 and now operates…

9 min read

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  • CRO
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  • Google
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  • ROI
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  • Ropo
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  • testing

Kwantum case: RoPo Online & Offline Attribution

About Kwantum Kwantum is the largest homeware discount store in the Netherlands and Flanders, and the market leader in the product categories floor coverings, laminate, curtains, wallpaper and lighting. Apart from their extensive network of 100+ store locations, they are…

15,5 min read

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  • Online vs offline
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  • ROI
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  • Ropo
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  • testing