How we helped Belgium’s biggest bedding retail maintain market leadership by adopting an omnichannel mindset & act accordingly.
Sleepworld is the largest sleep retailer in Belgium and is the owner of 3 store formulas: Sleepworld, Sleepy, and EasySleep. They are a market leader in Belgium in mattresses, box springs, beds, sleepwear, and more. In short, they offer a surprisingly complete range of products for your bedroom at a guaranteed fair price.
We live in an omnichannel world where products are sold on multiple platforms, marketing touchpoints are planted on every (street)corner and consumers’ attention is being caught whenever they’re entering the online or offline world.
Sleepworld understood that the line between on- and offline is increasingly thinner. Understanding omnichannel and its challenges resulted in 3 important questions that needed an answer for them.
We started by assessing Sleepworld’s current efforts (opportunity report) which we then scaled & diversified. We entered an ongoing collaboration after week 4 and organized webshops to get the internal team up to speed. Easy does it.
Are you facing a similar challenge? Or are you curious about how we can help your company? Just like Sleepworld, you can start with an ‘Opportunity Report‘.
Fill in the form. Within 30 minutes one of our experts will be in touch to schedule a short assessment call (30 min). During this call, we discuss all specifics & access to necessary accounts.
We send over a ‘Non-Disclosure Agreement’ in which we guarantee that all data will be handled confidentially and that all access to accounts will be revoked after the scan.
12 to 14 days after the first call, we will ask you to set up a call to walk through the results of the opportunity report. Afterward, it is entirely up to you and your team to determine if you want to move on & have a look at a potential future partnership.
We’ll get back to you within 30 minutes. BossData guarantee.
Just want a quick chat? Visit our contact page.
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